Why Should I Use a Business Simulation?

By now, most training and development managers know about business simulations. Most have at the very least heard of a business simulation. Many times, people ask, “Why should I use a business simulation?” This is a good question, and a tricky one to answer. But let’s give it a try:

Let’s be very clear here, a business simulation should only come after you have solid training content. If you have a specific budget for your leadership development program, make sure you spend enough on your training content. No matter how great a business simulation is, if it is built to reinforce poor training content, it won’t be very good.

Business simulation consultants will do their best to tell you that a business simulation is the best thing since sliced bread. The real fact is that great training content is still the best place to spend your budget. A business simulation should be tight, focused, and easy to implement. With that out of the way, let’s look at why you should use a business simulation.

Why Should I Use a Business Simulation?

- A business simulation enables trainees to practice and “play” with your training content. This naturalizes the learning
- Your training content will become more strategic. By combining the corporate strategy and your training content, your training content automatically becomes a strategic requirement.
- Today’s learners expect something highly relevant. Today’s learners want to understand why the training content is important and be able to see its immediate applicability.

An important thing to remember is that a business simulation does not necessarily have to be expensive or computer based. It is always a good idea to start small and focused. This will help ensure success within your leadership development program.